Atelier de Sandwiches - Culiacán, México

Sandoman is a sandwich atelier built around a mix of cinematic and video game aesthetics with a touch of dry humor. We developed the naming, creative concept, and visual identity as a cohesive brand system — combining single-line illustrations inspired by Asian graphics, pixel art, bold typography, and a striking red-led palette to create a playful and recognizable identity designed to live across every brand touchpoint, from packaging to social media.